Cold Winter.
As the latest artist to endorse French outdoor brand Salomon via Salomon Sportstyles’ Instagram account, West London rap pioneer Lord Apex takes to the streets of the big smoke.
With his versatility and ever-evolving attitude towards his creativity for many years, Apex is well suited to showcase the range and performance of a brand’s products. Wearing ACS and CSWP shoes in different colourways – wrapped up in the latest tech gear – Apex is seen sporting the trail running shoe that has shaped generations of footwear.
Salomon’s trademarked waterproof membrane and Agile Chassis provide better stride stability and body temperature regulation in these winter-friendly versions of the archive gold.
PHOTO CREDIT: Salomon x Lord Apex
