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Heron Preston Debuts First H&M Collection

By March 18, 2024Fashion News

Available Now.

Designer Heron Preston has stepped forward with his first official effort alongside high-street retailer H&M, debuting an extensive range.

Having been unveiled as the brand’s menswear consultant last year, Californian designer Heron Preston has bided his time getting the first menswear effort out to the public, with this newest drop seeing his utilitarian streetwear stylings shining through as technical sportswear meets some everyday basics. Following in the design style of his own Heron Preston label, this extensive selection of pieces – which officially released last week – boasts some elevated takes on essential pieces, with standouts including a black and orange reversible “UNITY” bomber jacket, racing-style jerseys, hoodies, denim jeans, carpenter pants, puffer jackets, leather boots, caps and more. As with any joint release of this nature, there are some notable leading lights as a pair of ocean blue crocodile-style leather heeled boots lead the way along with the aforementioned reversible bomber jacket, whilst a grey and neon yellow “UNITY 24” racing jersey and an oversized half-zip polo shirt also make their presence known.

The Heron Preston x H&M collection is available to shop now via the H&M website.

Check out imagery below.

PHOTO CREDIT: H&M

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