Ready to Buy.
Jacquemus’ viral escapades continue as the French luxury fashion house get into a romantic spirit for their new “LE MARIAGE” collection.
Making the headlines time and time again, Simon Porte Jacquemus makes sure to keep his namesake brand in the mouths of many a fashion-lover, with this latest effort giving people a gentle nudge to finally tie that knot (in serious style). Heading into the summer wedding season, Simon Porte Jacquemus continues to divulge his love for the South of France through hyper-romantic campaign imagery whilst adding cutting-edge design choices to classic silhouettes and colour schemes, adding some quintessential Jacquemus DNA. Romantically speaking, the most notable design aspects include sunset-themed orange-red bridesmaids dresses that exude both a sense of summer and a sense of love, vibrant yellows, blues, and greens for guests, as well as more classic black and white colour schemes for the bride and groom. Oversized hats and collars, wrap-around dresses, contrasting patterns, and floral adornments insert an attention to the theme here as Jacquemus make sure to keep a sense of luxury at the top of the agenda, whilst fun-loving shaping pokes fun at the boundaries of gendered clothing.
Jacquemus’ “LE MARIAGE” collection is available to shop now.
Check out campaign imagery below.
PHOTO CREDIT: Jacquemus
