A new beginning.
Paris Fashion Week unveiled a bold new chapter in fashion as A$AP Rocky and AWGE introduced American Sabotage, a groundbreaking brand that merges art and activism, creating a thought-provoking fashion experience where every stitch tells a story and every strap challenges the status quo. The debut runway show took place during Men’s Fashion Week in Paris, at The Hôtel de Maisons.
Daringly exploring pressing contemporary issues through ghetto expressionism, the collection features 30 meticulously crafted looks by A$AP Rocky, with design support from Joshua Jamal, Bede Marchand, and Coucou Bebe. American Sabotage offers a glimpse into A$AP Rocky’s creative mind and distinctive style, redefining fashion’s conventional boundaries across diverse communities and cultures.
Take an exclusive look at the runway show on our latest post.