Axel Arigato Launch Second London Store for 10-Year Anniversary

Axel Arigato has announced the launch of its second London store in Earlham Street at Covent Garden’s Seven Dials neighbourhood. The new site comes at the same time as a city-wide takeover by the brand to celebrate Axel Arigato’s ten-year anniversary. 

The store is designed in partnership with Halleroed – who have previously partnered with the brand on its store design. In true Axel Arigato style, natural marbles collide with man-made metals – and a speaker system inbuilt into the wall hints to the brand’s ongoing ties with music subculture. The store is curated to be transformed into event spaces, acting as a second community hub in the heart of the capital.

Check out the swanky new store below.

PHOTO CREDIT: AXEL ARIGATO