Pedro Pascal Is Chanel’s New Brand Ambassador

Chanel has named Pedro Pascal as its new brand ambassador, joining the likes of Ayo Edebiri, ASAP Rocky, and Bhavitha Mandava who were all recently appointed under creative director Matthieu Blazy’s leadership.

Pascal is a known friend to Blazy since his Bottega Veneta days. In Pascal’s introductory montage, he stepped into the vintage photobooth marking his official entrance into Chanel’s world – simply captioning it with “Je t’aime @matthieu_blazy @chanelofficial“.

Pascal shared the following about the news:

“I love Matthieu’s vision, which I find powerful, elegant, and incredibly warm: it shows me how we could exist together, there’s something for everyone in his universe. I am happy and honoured to join it and I am eager to see what Matthieu has planned for the future of Chanel.”

Back in September, he attended Blazy’s cosmic debut at Chanel in support of his sister Lux who walked the show, having also worn a custom Chanel look for the 98th Academy Awards.