LOEWE And On Introduce The “Lightspray Cloudmonster”

LOEWE and On have unveiled the latest chapter of their collaboration with the launch of the LightSpray Cloudmonster, a new limited-release silhouette built around On’s LightSpray technology.

At the centre of the release is a laceless sneaker featuring a seamless upper created through a single spray-on process, produced in around three minutes. The construction removes traditional layering, giving the shoe a lighter, more flexible form that moves naturally with the foot.

The silhouette pairs the LightSpray upper with On’s Cloudmonster Hyper sole, while the design arrives in an all-white colourway with silver co-branding. Three interchangeable socks in bright colourways are included, designed as part of the shoe itself rather than a separate accessory.

Alongside the new model, the collection also updates the Cloudsolo and introduces the Cloudtilt Hi, expanding the collaboration’s focus on performance and everyday wear.

The full collection launches today through LOEWE, On and selected retailers.

PHOTO CREDIT: Courtesy of LOEWE And On