Valentino Reimagines the Rockstud Pump in Latest Campaign

Valentino has unveiled a new campaign for the Valentino Garavani Rockstud pumps, celebrating Alessandro Michele’s vision for one of the Maison’s most recognisable signatures.

Reimagined for the Pre-Fall 2026 collection, the new Rockstud pumps take centre stage in a campaign that balances heritage with evolution. Shot by Johnny Dufort and directed by Shayne Laverdiere, the imagery unfolds across Rome, using marble architecture and flowing water as a backdrop.

The campaign captures moments of flânerie through the city, reflecting Valentino’s signature sense of daring elegance and understated sensuality. Balancing structure with fluidity, the Rockstud emerges as a symbol of the Maison’s enduring identity while continuing to evolve for a new chapter.

PHOTO CREDIT: Valentino