Y-3 Puts Mark Gonzales in the Frame for Its Fall/Winter 2026 Campaign

Y-3 is tapping skate legend and longtime label friend Mark Gonzales to front its Fall/Winter 2026 campaign, captured off the back of the brand’s presentation at the Palais d’Iéna earlier this year. Shot by photographer Jet Swan, the imagery skips the polish for something rawer — a character study that leans into Gonzales’ presence and brings to life a new era of Y-3.

That approach tracks with what Y-3 has always been about: fashion, sport, and now skate culture, blurring into each other until the lines stop mattering. Here, sharp tailoring loosens into off-duty ease, dramatic silhouettes fade into all-black restraint, and pieces stamped with art from Chito quietly steal focus.

On Gonzales, the collection shows up through the Y-3 Knitted Sweater — frayed hems, elongated Three Stripes — alongside the Y-3 Chito Leather Biker Jacket, the Y-3 Wool City Graphic Wide Pants, and a run of denim. Footwear rounds it out with the Y-3 Diagonal Stan Smith, Y-3 Tokyo Warped, and Y-3 Nisi High.

Take a look below into the campaign.

PHOTO CREDIT: Y-3