Starring FKA Twigs and Romeo Beckham.
Burberry is back in London for its Winter 2026 campaign, and honestly, it makes sense that the brand would want to bring things home. Shot by Glen Luchford along the River Thames, the campaign follows the cinematic energy of the runway, with Romeo Beckham and FKA twigs joining a cast of characters against the city’s lights and recognisable landmarks. After presenting the collection inside Old Billingsgate Market with a set inspired by Tower Bridge, Burberry is basically completing the story by putting London itself back at the centre.
For Winter 2026, Daniel Lee continues to play with what British dressing can look like, mixing classic Burberry codes with a much more glamorous attitude. The trench gets reworked in silk and fluid fabrics, leather takes over coats, jackets and even jumpsuits, while shearling, mohair and faux fur bring plenty of texture into the mix. Then there are the accessories: chunky city boots, the new equestrian-inspired Bridle bag and plenty of details that reference the brand’s heritage without feeling too nostalgic.
Take a look below into the campaign.
PHOTO CREDIT: Glen Luchford
