Shaping the city’s culture.
New York’s cultural influence has always been shaped by the people who push its creative scenes forward, often far beyond the traditional boundaries of their disciplines. With its NYC Creative Class, adidas is building on its ongoing relationship with the city by giving a platform to the independent voices shaping its next cultural chapter. Now returning with a new lineup of six New York-based creatives, the initiative brings together talent across music, food, design, art, and fashion, reflecting the communities and unexpected collaborations that make the city what it is. From Bronx-born producer Anysia Kym to culinary creative Chef Stikxz, this latest class highlights a generation whose influence extends well beyond their individual practices.
Joining the lineup are design duo Bitter000000, known for their unconventional approach to grillz; Secret Riso Club, an artist-run print studio championing emerging creatives; textile artist Cyle Warner, whose work explores memory, care, and the idea of home; and designer Gabe Gordon, who reimagines knitwear through distinctive hand-crafted techniques. More than a seasonal talent showcase, the NYC Creative Class is designed as an evolving platform for cultural exchange, connecting adidas with the people and communities shaping New York from the ground up. Throughout the season, 135 Spring Street will serve as a meeting point for the collective, hosting activations that bring their practices into the public sphere, including Chef Stikxz’s Cookout, a Bitter000000 grillz pop-up, and Secret Riso Club’s holiday market.
PHOTO CREDIT: ADIDAS ORIGINALS
