The joy of loving.
The countdown to Christmas is on, and Ferragamo is getting in on the festive action with its latest holiday campaign.. TLed by Kris Jenner, the new release celebrates love, family and the connections that bring people together.
Released under the creative vision of Maximilian Davis, the campaign pays tribute to the house’s heritage while exploring the relationships that shape us, proving that the best things in life are always worth holding onto. Directed by Clara Cullen and photographed by Ilya Lipkin, the project brings together real-life families and chosen ones in a series of intimate, cinematic moments.
For the release, Ferragamo spotlights the joy of loving in all its forms, bringing a personal touch to the season’s festivities alongside a lineup of the house’s most recognisable silhouettes and signature accessories. From the iconic Hug Bag and Cara Bag to crystal-embellished Gancini pumps, classic Vara ballerinas, and golden stiletto sandals, each piece reflects timeless design meant to be cherished, shared, and passed down through generations.
Peep the shots below.
PHOTO CREDIT: Courtesy of Ferragamo
