Fronted by Ahn Hyo Seop.
We all have those wardrobe staples we keep coming back to, but that doesn’t mean wearing them the same way every time. JUUN.J is proving just that for Fall/Winter 2026, reworking classic menswear styles with bigger proportions, unexpected layers and a mix of materials.
Starring global ambassador Ahn Hyo Seop, the new campaign is called “NEWSTALGIA” and offers a fresh take on familiar wardrobe staples. Featuring sharp suits to leather jackets and textured tweed, the offering covers plenty of familiar ground while giving each piece a different feel.
One standout look, first seen on the runway at Paris Fashion Week, combines a navy wool tuxedo jacket with wide-leg trousers and a pinstripe overcoat. The broad shoulders and longer shape serve as a fresh take on traditional tailoring codes, while other looks lean into all-black leather and relaxed fits. Elsewhere, bouclé tweed meets microfiber suede, while layered knitwear and shirts land next to denim trousers with origami-inspired shapes.
Rounding things off, JUUN.J’s chunky-soled ARC sneakers bring a streetwear feel to the overall offering, keeping the release from leaning too far into formal dressing.
The JUUN.J FW26 collection will arrive in stages at the brand’s boutiques in Chengdu and Beijing, as well as its official Tmall flagship store.
PHOTO CREDIT: Courtesy of JUUN.J
