Suited and booted.
Real Betis are giving their off-pitch wardrobe a new look, announcing a formalwear partnership with French label Drôle de Monsieur. The Dijon-founded brand will serve as the Spanish club’s official formalwear partner until the end of the 2027/28 season, with a new collection created for the first team.
Drawing on Drôle de Monsieur’s signature 1970s and 1990s aesthetic, the custom capsule takes inspiration from Seville’s architecture, colours and relaxed lifestyle. Founded in 2014 by Dany Dos Santos and Maxime Schwab, the label is best known for its retro-inspired designs and trademark “Not From Paris Madame” slogan, which has helped establish its place in the streetwear scene.
The accompanying campaign stars Héctor Bellerín alongside teammates Marc Bartra, Aitor Ruibal, Junior Firpo and Troy Parrott. Kicking things off is a brown plaid suit with wide peak lapels, patch pockets and a bespoke chest pocket detail in Real Betis’ signature green and white hues. Cream camp-collar shirts and leather loafers add a relaxed feel to the overall offering, rounding out the ‘fits with a smart-casual finish.
The partnership will see the first team wear Drôle de Monsieur for its upcoming fixtures, with the new collab set to make its debut ahead of the club’s European tie against ŠK Slovan Bratislava later this month. A smart move from both sides.
PHOTO CREDIT: Courtesy of Drôle de Monsieur
