A classic reborn.
A few decades after its debut and Under Armours Apparition is back – sharper, fresher, and more expressive than ever. More than just a trainer, it’s a statement piece for those who move with confidence and embrace authentic style.
Built with premium suede overlays and innovative UA HOVR cushioning, the Apparition is designed for dynamic, fast-paced lives. Whether transitioning from the gym to city streets or late-night outings, it delivers unmatched comfort and stability. Its versatile design pairs effortlessly with oversized streetwear, sleek sportswear, or everyday essentials—blending function with undeniable attitude.
Check out snippets from the campaign below.
PHOTO CREDIT: Courtesy of Under Armour