![BeFunky-collage]] (52)](https://pauseonline.s3.eu-west-2.amazonaws.com/wp-content/uploads/2026/04/BeFunky-collage-52-600x403.jpg)
![BeFunky-collage]] – 2026-04-10T142148.519](https://pauseonline.s3.eu-west-2.amazonaws.com/wp-content/uploads/2026/04/BeFunky-collage-2026-04-10T142148.519-600x403.jpg)
![BeFunky-collage]] – 2026-04-09T112714.263](https://pauseonline.s3.eu-west-2.amazonaws.com/wp-content/uploads/2026/04/BeFunky-collage-2026-04-09T112714.263-600x403.jpg)
Encapsulating a sun-drenched vision of summer elegance.
Wooyoungmi has revealed its Spring/Summer 2026 campaign, shot by photographer Alasdair McLellan and featuring model Edie Campbell. Set at a country estate during the height of summer, the campaign brings to life Madame Woo’s “studies of summer elegance,” translating it into a wardrobe that balances lightness with formal tailoring. The imagery captures a serene yet structured approach to seasonal dressing, highlighting the brand’s signature blend of refinement and ease.
PHOTO CREDIT: Courtesy of Wooyoungmi
