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Young, Fresh & New: The PYRMD Online Store

By May 20, 2013Fashion News

Living up to its reputation as the ‘King of Trainers’,  JD have released an exclusive addition to the Nike series – the Nike Sunset pack. As summer has practically arrived (despite the bipolar weather) who says you can can’t bring a little sunshine into your outfit?!

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Reworking such classic designs, Nike has brought it back with a modern twist with each trainer having their own characteristics perfect to suit your individual personality. However, there’s one thing the Air Max 90, Air Max 1, Air Max 95 and Air Max 180’s all have all have in common is the striking gradient red, orange and yellow sunset print.

No need to go over-the-top with the clothes, these trainers will do all the talking ready to fire up any outfit this summer. Made with no stitching involved and a mesh body material, the trainers are light weight and breathable and are available in-stores now and online at JD Sports.

Words by Yvonne Jay
Living up to its reputation as the ‘King of Trainers’,  JD have released an exclusive addition to the Nike series – the Nike Sunset pack. As summer has practically arrived (despite the bipolar weather) who says you can can’t bring a little sunshine into your outfit?!

942746_10151595253644717_1779348630_n

Reworking such classic designs, Nike has brought it back with a modern twist with each trainer having their own characteristics perfect to suit your individual personality. However, there’s one thing the Air Max 90, Air Max 1, Air Max 95 and Air Max 180’s all have all have in common is the striking gradient red, orange and yellow sunset print.

No need to go over-the-top with the clothes, these trainers will do all the talking ready to fire up any outfit this summer. Made with no stitching involved and a mesh body material, the trainers are light weight and breathable and are available in-stores now and online at JD Sports.

Words by Yvonne Jay
If you have done your research, then you would have heard of the new online store called Pyrmd, but for those of you who haven’t then here’s a quick update for you about the exclusive new website.

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The online shop features unique and innovative menswear designers. Launched this Spring, and born in the heart of Liverpool, Pyrmd primarily focuses on the young male audience and tries to get young, edgy underground designers and independent labels on the full front of the market. As opposed to prioritising “uninspiring high street chains and over-priced, complacent designer labels’ as they like to put it.”

Alongside independent labels the online store also showcases the most exclusive designer houses, making their range non-commercial, but takes on an urban edginess about it. Pyrmd’s empowering vision which strives to use eco-friendly packaging and features green brands is at the full front of their agenda. Bringing awareness to environmentally conscious consumers and helping to benefit our environment which is a unique and rare quality that this online shop has.

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The online shop features cool and very on trend pieces including;

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A gold Bullion bar backpack designed by the great Sprayground. This boldly designed backpacks oozes confidence and has been designed with its target market in mind – with a super sports luxe champion feel. The backpack has many compartments to keep you organised as well as continuing to be fashion forward.

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Also The Navy Masika Swimshorts from the Bellfield brand has an all-over tribal print which will sure to make u stand out on the beach this summer. As you know this Summer all about the prints Vs. block colours and this brand has a few good options for what prints to go for. With pull cords and mesh lining the shorts are an easy light pick for this Summer.

Pyrmd is a brand which believes ‘clothing is an extension of your personality and it should be expressed though your wardrobe’ and we at pause agree too. Check out the online store here and dare to be different.

Written by Yvonne Jay