BËLE Unveils Area Boys Video

By September 15, 2016Fashion News

Following our interview with BËLË’s designer Ebele Ojechi, we are excited to unveil her culturally inspired collection, AREA BOYS. Shot in the blistering heat waves of The Gambia, this visual gives you an appetising taster of BELE’s unique identity, influences and bold brand aesthetic. Filmed by Joshua Allen & Chiamaka Ojechi, the video puts her mark down on what we at PAUSE anticipate will be a bright future indeed.



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