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Introducing ASICS ‘What a Life’ Series

By September 16, 2016Fashion News




A new three-part music documentary by ASICS.

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ASICS Tiger have produced a new video series that explores three London music artists’ untold stories. Made in association with JD Sports, the 3-part documentary series is called ‘What a Life’, and it tells of the musicians’ passionate journeys in the industry – the work, the risk and the reward – as well as shedding light on their inspirations, motivations and unique perspective on success and what it takes to ‘make it’. AJ Tracey is one of the fastest emerging names in UK music and is the subject of the first visual documentary. As ASICS follow AJ from studio to stage, we get to know his aspirations, what defines him as an artist and what a life in the music industry means to him. Check out the first part with AJ Tracey above.

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