A retrospective look at the '90s.
The renowned streetwear label, Represent, has undeniably come a long way since its birth back in Manchester with fashion shows becoming a regular occurrence as well as celebrities such as Justin Bieber and the Kardashians choosing to adorn themselves with their goods. Well, it looks like the brand is keen to carry on the momentum they have generated and what better way to do that than to link with the likes of Luka Sabbat.
In fact, the young model and Grown-ish actor features in the label’s whole SS19 campaign, rocking the upcoming offerings with his usual ease. As for what we see in the collection, Represent pay tribute to their British heritage by exploring different forms of the counter-culture movement as bucket hats, cross-body bags and full tracksuits in rich tones encapsulate a carefree and creative era, mirroring the environment of the U.K’s past creative scene.
Take a look at the campaign’s imagery below, if you like what you see then make sure you head over to Represent’s online store to cop their latest offerings.