Head down if you can.
Palm Angels, the label started by the Milan-born all-around creative that is Francesco Ragazzi, just yesterday opened its doors to what is the brand’s first Hong Kong-based flagship store.
Interestingly, the 75,71 sqm retail space located on Paterson Street sees visitors experience a truly luxurious visit. Specifically, if you plan on heading down expect a truly minimalist exterior facade that is juxtaposed against the marble finish, safe boxes, ceiling led-screens and neon artwork by the Canadian artist, Thrush Holmes, that is found inside. As for what caused this aesthetic, the space was inspired by the archetype of the white cube art gallery that has been used to present the clothing inside as pieces, not just things to wear.
Take a look at the store below, if you like what you see then head over to 58A Paterson Street, Causeway Bay, Hong Kong to pay the store a visit yourself.