The Italian City welcomes Off-White.
After announcing a new London store last week, Off-White is continuing to put its money towards physical retail spaces, announcing a new store in Milan. Dubbed Milano Via Verri , the new store opens today on September 22.
The store’s centrepiece, a “fallen” tree lies at the entrance of the shop on a rose pink rug. The lightly-coloured store also boasts silk wallpapers, Patagonia marble and travertine flooring to create a minimal space that explores nature-fueled themes.
Explore the store below, located on via Bigli corner Via Verri.









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