Violent Makes its Imprint on Streetwear with First Hoodie Release

Fledgeling streetwear label Violent has released its first graphic hoodie. Hailing from London, the new brand has presented the garment in a space-age-esque lookbook where masked models play with reflective materials, shot by photographer Jack Harper.

The hand-dyed hoodies are made in England and crafted in a Lavender colourway. An off-white graphic, produced using a rubberised puff print, reads “violent not evil,” an ironic juxtaposition of terms.

Available to shop now from the Violent website, see the lookbook below.

PHOTO CREDIT: Jack Harper