HUGO x Liam Payne Team Up for Sustainable-led Third Instalment

By November 18, 2020Fashion News

Liam x HUGO Part III.

Building on their ongoing relationship with the release of their third collaborative drop, German luxe label HUGO and British musician Liam Payne have teamed up once again for a sustainable led collection which is available for purchase today.

Offering up a capsule selection of unisex wares for your perusal, the release takes inspiration from a shared desire for a better future with all garments constructed in support of the ‘Cotton made in Africa’ project. Comprising a concise lineup of t-shirts, sweatshirts, polos and a utility shirt/trousers set in earthy shades of off-white, beige, khaki, and clay; the drop also features pieces with aerial shots of the planet as all-over prints and a new forest-inspired chevron motif. Speaking on the release, Liam commented;

“I think with everything going on this year, we’re all thinking about the future a lot more than we used to, I’m proud of what we’ve achieved with this capsule; it looks great and at the same time is highlighting the important work that Cotton made in Africa does.”

Check out some shots of what’s on offer below and shop the collection via the brand’s website now.


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