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Calvin Klein Debut ‘This is Love’ Campaign for Pride 2022

By May 19, 2022Fashion News

Calvin Klein Celebrate Pride 2022.

As the Pride 2022 collections begin to roll out in earnest, Calvin Klein is the latest label to debut their celebratory offering, this year celebrating the chosen families that exist within the LGBTQIA+ community.

Highlighting the connections that members of the community form, the John Edmonds lensed campaign takes the format of an emotive style photo album and features LGBTQIA+ trailblazers, entertainers and advocates. All appearing in the label’s brand new Pride collection, filmmaker John Waters, actress Mink Stole, Sasha Lane and Serio Lane, team members from youth organisation The Trevor Project and musician Snail Mail and her people star in the promotional shots.

Not one to operate in a tokenistic method, In 2022 to date, Calvin Klein has committed $400,000 in support of NGOs fighting for LGBTQIA+ equity, advocacy, safety and justice, among other efforts.

Check out the shots in question below and shop the Pride 2022 Collection via the brand’s website now.

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