The Second Instalment.
Off the previous success of the first PAM/PUMA BIO/VERSE collection, the collaborative duo reunite to bring another capsule full of technical and utilitarian garments to fully embrace the great outdoors. Set in the jungles of North Sumatra, the campaign aims to show the continued exploration of our biodiverse world as Thaiboy Digital explores the last remaining wild places in the world.
With a vast collection featuring airy graphics, utilitarian details and technical materials, the versatile offering allows anyone to find something that would suit them. Pieces such as the Zip-Off Jacket or the Woven Pants keep the focus on functionality and performance at the forefront whilst the playful twist of the graphics or the vibrant colour scheme gives it that P.A.M. touch. New colourways of the Prevail TRL, Clyde Rubber, and Trinomic Sandal also appear in this collaborative capsule as perfect summer-ready footwear options with bold colour-blocking and hi-vis hits.
The collection will be available on April 29th.
Check out some of the campaign imagery below.
PHOTO CREDIT: PUMA