LDN Drifting Into Comfort.
London-based rapper Tion Wayne is taking the city by storm, posing for Crocs in their latest campaign.
On foot was the brand’s latest take on an everyday silhouette, called the Echo Storm. The brand hoped to merge all-terrain durability and traction with street-influenced, contemporary designs. However, Crocs maintain their comfortability through a slip-on design, trading laces for maneuverable rubber. The “Midnight” and “Tundra” colourways feature an exaggerated midsole, incorporated into a full rubber upper featuring air vents and Crocs’ branding stamped along the heel. This silhouette is the brand’s latest addition to the Echo line, following the meteoric rise of the Echo Slide and Echo Clog, both teetering the line of being fashionable and comfortable.
The Echo Storm is available for purchase on the Crocs website.