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Ja Morant Stars in New Nike x Matthew M. Williams Campaign

By April 3, 2024Fashion News

Ballin'.

Getting back to being the centre of attention, high-flying basketball star Ja Morant has been unveiled as the face of Matthew M. Williams and Nike’s latest joint campaign.

Taking to social media to share some still imagery of their latest collaborative campaign, Nike and Matthew. M Williams – who is more colloquially known as MMW – placed Memphis Grizzlies’ #12 in the spotlight this time around, showcasing their new Yoga collection. Shot by Williams himself, the campaign imagery takes a stark approach to the collection, casting pieces against a white illuminated background and a roughened wall. The sharp-shooting point-guard is seen in a host of comfort-centric sportswear from the new MMW x Nike range, with essential pieces on display including the previously released Nike Air Force 1 Low SP x 1017 ALYX 9SM in both black and white, a brown quilted puffer jacket, pairs of grey and black cuffed sweatpants, as well as a pair of action-ready yoga shorts.

The MMW x Nike Yoga collection is available to shop now.

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