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Louis Vuitton Unveil New Fall/Winter 2024 Campaign

By July 4, 2024Fashion News

A Moment for Menswear.

Louis Vuitton pick up where they left off with their cowboy-centric Fall/Winter 2024 collection, unveiling a new set of campaign imagery.

Celebrating the official release of the highly-anticipated range, Louis Vuitton and Pharrell Williams are championing the “Americana” aesthetic and taking it all the way to the bank for the FW24 season. Set amidst a dramatic mountainside backdrop, LV’s latest dose of high fashion goodness saturates pieces through a sepia tone lens, instilling a certain sense of nostalgia to a range that jumps at you with a contrastingly vibrant colour palette, most notably seen through Louis Vuitton’s extensive range of leather goods. Purple and pinks take the spotlight in a few shots, colouring in LV’s iconic Speedy Bandoulière duffle bags, whilst suited looks add a sense of formality to the rugged Western vibe of the shoot as patterned cardigans, red tartan double-breasted jackets, suede and sherpa Harrington-style outerwear, and stitched denim stand out amongst the rest of the ensembles.

Take a look at Louis Vuitton’s new FW24 campaign below and shop the range now via the Louis Vuitton website.

PHOTO CREDIT: Louis Vuitton

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