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Gabriel Moses and Denim Tears is a Match Made in Heaven

The Perfect Campaign.

A couple weeks ago we told you about the latest drop from Denim Tears: its leather & canvas cotton bags and how they were about to take over every NYC citizen, becoming the “it-bag” of the season. While we shared a glimpse of details, they have just released an official campaign for the bags, shot by the brand’s right-hand photographer Gabriel Moses, and honestly, it goes hard.

The Americana core takes life under his lens: entirely self-taught, Moses’ images are marked by a Baroque essence and brooding colour ways, compositions that prioritise the human figure in richly textured settings, imbuing each scene with collective memory and humanity. Dark backdrops, deep-toned sartorial choices, and bold subjects that celebrate the beauty and richness of Black culture, family, and faith. 

Take a look at the campaign below.

PHOTO CREDIT: Gabriel Moses/Denim Tears

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