On and Dover Street Market Unveil Exclusive Cloud 6

On and Dover Street Market have joined forces on an exclusive iteration of the Cloud 6, reimagining the Swiss brand’s everyday performance silhouette through the retailer’s distinctive design lens.

Produced exclusively for Dover Street Market, the collaboration retains On’s signature Zero-Gravity CloudTec cushioning and speed-lacing system while introducing a series of bespoke details. DSM branding appears on the heel panel, alongside co-branded insoles and a custom metal On eyelet, creating a subtle yet elevated take on the versatile sneaker.

Designed with comfort and accessibility in mind, the updated Cloud 6 features a wider foot opening to accommodate a broader range of wearers. Finished in an exclusive Dover Street Market colourway, the release brings together technical innovation and contemporary design, reflecting the shared emphasis both brands place on functionality and everyday wear.

The On x DSM Cloud 6 is available now in-store and online for £160.

PHOTO CREDIT: On and Dover Street Market