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SPOTTED: Jaden Smith in Louis Vuitton and Givenchy on VMAN’s 40th Issue Cover

...and talks recycling plastic with Kid Cudi.

American magazine VMAN unveiled the cover for their 40th issue for the Fall/Winter season today, via their official Instagram. The post revealed that Jaden Smith would grace the front cover shot by NYC/LA-based photographer Luke Gilford, styled in a Givenchy shirt and new season Louis Vuitton jacket by Dogukan Nesanir.

In this landmark edition, the VMAN40 cover star discusses his ‘Just Water’ brand, his passion for sustainability and his mission to find ways to recycle the plastic in our oceans, in an interesting and intelligent interview with Kid Cudi.

Jaden States in the interview that he believes there is a gap in the market for his new project, stating: “I feel like it can spark a new industry: I’m trying to make and create so many things out of recycled plastic. If you raise the price of plastic on the ground and in the oceans, more people will begin to pick up trash.”

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