Saint Laurent taps Rami Malek to front SS20 Campaign

Kicking off 2020 with an expectedly on-brand rollout, Saint Laurent recently unveiled actor Rami Malek as their latest campaign star with the release of three new shots via Instagram.

Presenting the American creative against a stripped back, monochromatic backdrop captured by David Sims; Rami highlights some of the Anthony Vaccarello led label’s key pieces from the spring/summer 2020 collection.

Thoughts? Check out the shots in full below and expect to see them release in the coming weeks.

PHOTO CREDIT: @YSL