Burberry Heads to the Countryside for Autumn 2026

Burberry has unveiled its Autumn 2026 campaign, ‘Escape to the Countryside’, marking Moses Martin’s fashion campaign debut. The rising musician stars alongside Edie Campbell, Nora Attal and Sang Woo Kim in a story celebrating the British summer road trip.

Creative director Daniel Lee draws on Burberry’s heritage of exploration, following a group of friends as they swap the city for the countryside, travelling through rolling hills and idyllic villages before arriving at Deene Park. The campaign is accompanied by “For Hire”, a track by Martin’s band, People I’ve Met.

The collection reinterprets Burberry’s signature British codes with a seasonal focus. House Check accessories, including tote and bucket bags, sit alongside cotton piqué polos, check swimwear and lightweight outerwear, while updated trench coats reinforce the brand’s enduring connection to the outdoors.

Take a look below and let us know your thoughts.

PHOTO CREDIT: Courtesy of Burberry