Just What We Needed... More Verification Codes.
A new release system plan has been revealed by internationally renowned sportswear brand Adidas.
Orbiting around the new Adidas app, the new purchasing method requires its users to create a verified Adidas account. When creating an Adidas account, consumers are suggested to “switch on notification to ensure you never miss a drop.” After this, users will be asked to share their size during launch day. Lastly, upon launching the app during a drop, you will have 15 minutes to check out once an item has been added to your basket.
The new purchasing method also requires users to verify their account via SMS, which Adidas has justified as a tactic in reducing the unfair use of bots on limited stocks.
The app is available to download so go check it out for yourselves.
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