A winning collaboration.
Following her historic gold at the 2026 Winter Olympics, Alysa Liu has joined Nike’s global athlete roster and fronts the brand’s latest sportswear campaign.
The 20-year-old Oakland native is being celebrated for her comeback story and Gen-Z style, blending elite figure skating performance with lifestyle streetwear. The campaign, which showcases Liu in coveted early 2026 sneaker drops, including the Jacquemus Moon Shoe and Nike Air Max 95 Neon, is accompanied by a commemorative apparel capsule, marking her achievement and cementing her status as a rising cultural figure.
PHOTO CREDIT: Courtesy of Nike
