Behind Yeezy.
Fronting the magazine’s latest issue, Kanye’s Forbes story covers much behind the business of his billion dollar Yeezy label with the latest video release from the publication offering a little more insight into his design process.
Highlighting the creative spirit behind the team and comparing the process they take to that of vehicle manufacturers, he claims that over hundreds of prototypes are made before designs see the light of day. He later goes on to passionately explain that he sees each shoe as an extension of the next, not quantifiable by numbers in terms of failed iterations, or styles that won’t be released.
Check out the video in full below.