The First Chapter is called Ehoun Ibere, meaning 'the beginning'.
Omo Autem Artis – part of the creative lab, Sons of Craft – begins its journey into the world of design in perfect fashion as the label takes things back to its African roots for the first chapter of its story. Through references to the Baoulé tribe of Cote D’Ivoire, the brand showcases expertly crafted leather and jewellery pieces in a powerful campaign.
PHOTO CREDIT: Creative Direction by Kouadio Amany @mrkouadioamany and Emily Robson @emrob1
Photographer: Dizzy Bagley @dizzyaugusta
Model: Haruna Jebak @harunajebak
Make up artist: Weini Haile
Set Design: SONS OF CRAFT @sons_of_craft
Style: SONS OF CRAFT @sons_of_craft
Studio Assistant: Kwamena Boison @kdboison