Big Things Are Coming.
It was near impossible to stay away from the news of DIALLO’s pop-up in Paris as the luxury streetwear label of NFL superstar, Tyrod Taylor and celebrity stylist, Dex Rob hosted a temporary store during June’s Men’s Fashion Week. With celebs, athletes, and fashion influencers aplenty, the one-day pop-up was further supported by the NFL’s social media channels as it smashed all projected sales goals.
Preparing to establish the brand’s online presence this July, Tyrod and Dex aim to cultivate the next generation of athletes and fashion enthusiasts through their reimagined idea of what they call, ‘American Luxury’. DIALLO will also curate more pop-ups globally including at the upcoming New York Fashion Week.
Stay tuned here at PAUSE for more on DIALLO’s online drops and future pop-ups.
Check out some shots of the pop-up below.
PHOTO CREDIT: DIALLO
