Rapper A$AP Rocky turns into a model for Ferragamo Spring/Summer 2015 Campaign.
It’s sort of unlikely that luxury brand Salvatore Ferragamo has tapped on rap superstar A$AP Rocky to be part of their Spring/Summer 2015 campaign which celebrated their 100th year anniversary. The new menswear campaign titled “A Man’s Story” was shot by Francesco Carrozzini and this isn’t the first time A$AP Rocky played model as he was also in a DKNY campaign with model Cara Delevigne.
The campaign is all about showcasing the classic feel of the brand but with a rebellious side, thus having A$AP Rocky as one of their model for the upcoming collection. The idea was to portray the man who isn’t afraid to make their own rules, so we guess A$AP Rocky was the perfect choice. This cinematic campaign also features other stars such as British actor Douglas Booth, hockey icon Henrik Lundqvist, and artist Ryan MccGinley.
Words: Ievan Darwin