Starring Malcolm Todd and Inde Navarrette.
Gap is looking to individuality for Fall 2026, unveiling ‘Denim on Your Own’, a new campaign starring musician Malcolm Todd and actress Inde Navarrette.
Set to Todd’s own take on Robyn’s Dancing on My Own, the campaign follows the pair through a series of different spaces, using Gap’s denim as a backdrop for their contrasting approaches to style and self-expression.
Directed by Tanu Muiño, with creative direction from Calvin Leung and photography by Bjorn Loos, the campaign brings together two emerging names from music and film. Todd, whose latest album Do That Again landed in the Billboard Top 5, and Navarrette, who recently appeared in OBSESSION, represent the next generation of creative talent Gap is looking to spotlight.
Rather than presenting denim as a fixed uniform, ‘Denim on Your Own’ puts the emphasis on how it is worn and interpreted. The campaign positions Gap’s familiar denim staples as a starting point, leaving the personality to the people wearing them.
PHOTO CREDIT: Courtesy of Gap
