Ready for school?
High-school nostalgia meets collegiate cool as Champion returns to campus with the second chapter of its Class Of campaign, revisiting the brand´s archives through the lens of ’60s and ’70s campus style, bringing classic shirting together with new knitwear and denim across menswear, womenswear and kidswear.
Drawing on the drama and humour of classic teen movies, the campaign taps into the label’s deep-rooted Americana heritage, mixing Ivy League polish with athletic codes, improved styling and plenty of personality. The collection is all about cotton tartans, woven checks, striped rugby shirts and heavyweight cardigans, alongside relaxed fleece sets, barrel-leg jeans and workwear-inspired trousers, while tailored blazers and skirts add a sharper contrast.
Take a look below into the campaign.
PHOTO CREDIT: Champion
