Lacoste Moves to Clay Tennis Courts for L003 Sneaker Launch

Lacoste blended choreography and tennis when rolling out their brand new sneaker called the L003 Neo Shot. Taking a bold step forward, the sneaker twists running coded details into a high fashion sneaker silhouette. 

A lightweight mesh upper and a nubuck toe cap exude a blend of power and finesse above a chunky EVA midsole. The Lacoste alligator adds a finishing touch to the monochromatic colour palette, completing a sleek look. 

The sneaker will be released in eight different tones, serving as Lacoste’s attempt at the next best athletic trainer. Check out campaign imagery below.

PHOTO CREDIT: Lacoste