A nostalgia-led capsule.
Kith has partnered up with HBO to release a custom capsule celebrating The Sopranos, paying tribute to one of television’s most influential and iconic series. Spanning apparel, accessories and homeware, the collection draws directly from the show’s most recognisable characters, locations and visual moments.
Fronted by Michael Imperioli, the campaign anchors the collaboration firmly in Sopranos lore. Core Kith silhouettes including the Varsity Jacket, Vintage Tee, Nelson Crewneck and Nelson Hoodie are reworked with bespoke artwork featuring characters such as Adriana, Paulie, Carmela, Jennifer and Christopher, alongside references to Satriale’s, the Bada Bing, and Cleaver. Each piece is produced in Kith’s signature premium cotton jersey and fleece, cut with a relaxed, slightly oversized fit. Accessories extend the narrative with co-branded caps, while the homeware offering leans into collectible territory.
‘Kith for The Sopranos’ launches on the 22nd December as part of Kith’s Monday Program, available in-store, online and via the Kith App across New York, London and Paris. All episodes of The Sopranos are also currently streaming on HBO Max.
PHOTO CREDIT: Kith for Sopranos
