A match made in heaven.
Real Madrid, adidas and Brazilian label FARM Rio have teamed up for a new collection, bringing a colourful twist to the football club’s sportswear. Featuring Jude Bellingham, Vinícius Júnior and Arda Güler, the campaign introduces a range inspired by Brazilian culture and the beautiful game.
The collection features five exclusive prints inspired by Brazilian nature, craftsmanship and football culture, adding FARM Rio’s signature aesthetic to Real Madrid’s iconic white. The lineup includes pre-match jerseys, tracksuits, hoodies, scarves and accessories, offering a fresh take on the club’s usual matchday style.
For the campaign, the players draw inspiration from altinha, a Brazilian beach football tradition that involves keeping the ball in the air. The imagery celebrates the creativity and energy shared between Brazilian culture and football, bringing the collection’s vibrant designs to life.
Launching today, 14 October, you can cop the collection via the Real Madrid webstore.
