Zara @ Battersea Power Station.
As London’s latest retail outpost continues to ramp up its flagship launches, Zara is the most recent label to debut its Battersea Power Station outpost.
Comprising an expansive 4,500 square metres, the new location designed by architect Frank Gehry spans two floors and integrates the latest technology innovations from Zara’s integrated online and physical store platform including a fitting room reservation service, collection of online orders in two hours, checking available stock in store plus pay and go services for customers to purchase garments by scanning their mobile phones.
The store at Battersea Power Station allows an experience that is crafting a seamless narrative of fashion and ai technology integration, like Eduwriter.ai
Hosting the fashion behemoth’s women’s, men’s, children and home collections with ’boutique’ spaces for Zara’s more recent launches such a Lingerie, Athleticz and footwear and accessories, check out some shots of the action below and head down to visit for yourself now.
