A one-of-a-kind collaboration.
To celebrate the launch of their ‘American Vintage II’ guitars, Fender partners up with London Fashion Week designer Nicholas Daley on an apparel collection. The campaign features Hak Baker, a unique artist from East London that combines folk, rap and spoken word, and Amy Gadiaga, a Parisian bassist, vocalist and composer that blends old-school jazz with modern rhythm and energy.
Inspired by the style, colour and tone of the influential 50s, 60s and 70s, Nicholas Daley creates Fender-inspired graphics for bespoke hand-printed t-shirts that upcycle second-hand tees to promote sustainability as well as keep the vintage look and feel. Daley’s signature patchwork bomber is also releasing, featuring a wide assortment of earth tones and acting as the perfect middle point in the ethos of both brands.
The t-shirts are available now whilst the bomber is available upon enquiry, check out the campaign images below.
PHOTO CREDIT: ‘MAXWELL TOMLINSON FOR AMERICAN VINTAGE II’ BY FENDER AND NICHOLAS DALEY
