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Louis Vuitton’s New Feminine Perfume eLVes is for the Bold

The Brand's Newest Perfume Scent.

Louis Vuitton, renowned for its heritage in luxury travel, has unveiled its latest feminine fragrance, eLVes. The enchanting new scent promises an olfactory journey inspired by bold women forging their own path in life, adding a fresh dimension to the brand’s growing fragrance collection.

Master Perfumer Jacques Cavallier Belletrud brings the lily-of-the-valley flower to life in eLVes using cutting-edge technology. This innovative extraction method, developed in Grasse, France, allowed him to capture the traditionally elusive scent of this “silent” flower. The floral scent is beautifully paired with Blackcurrant, peach and a delectable hint of coconut milk, making for new and fresh frangrance.

eLVes joins a distinguished lineup of Louis Vuitton fragrances, each inspired by different facets of travel and emotion. From the sun-drenched “Afternoon Swim” to the intoxicating “Attrape-Rêves,” the brand continues to explore new olfactory territories, with eLVes marking a foray into more feminine scents.

Encased in Louis Vuitton’s iconic cylinder bottle which shows off the rich, vibrant purple of the perfume, a luxurious blend of sky and earth tones. Reflecting the Maison’s exceptional craftsmanship, the bottle can be paired with a travel case made from black lambskin and the signature ebony Monogram canvas. Inside, a violet microfibre lining offers a contemporary touch of elegance, secured by a sleek silver metal buckle.

Check out the images below.

PHOTO CREDIT: Louis Vuitton

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