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VMU London: Black x White Collection

Already making a statement in SS14 collections from the likes of Craig Green, APC and Margaret Howell, the bucket hat is back.

The 360 degree floppy brim has made a significant comeback with a variety of colourways and prints, making it easy to integrate the hat; more synonymous with the Hip-Hop style scene, with alternate looks such as the botanical splash over at Rag & Bone, or the smart-cool look of Margaret Howell.

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Originally styled and established with an urban edge by the likes of RUN DMC and LL Cool J; who wore the must have with Adidas tracksuits and big gold accessories, the 2013 update offers similar looks as seen back in the 80’s as well as contemporary revamps.

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Some of our favourite bucket hats we’ve spotted come from New Zealand based brand I Love Ugly who created a SS13 bucket hat collection in eight different colourways and prints. Rip N Dip also have a collection of in your face buckets with loud prints and colours. Pageant SS13 also has their own two tone take on the trend.

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Words by Kacion Mayers



Already making a statement in SS14 collections from the likes of Craig Green, APC and Margaret Howell, the bucket hat is back.

The 360 degree floppy brim has made a significant comeback with a variety of colourways and prints, making it easy to integrate the hat; more synonymous with the Hip-Hop style scene, with alternate looks such as the botanical splash over at Rag & Bone, or the smart-cool look of Margaret Howell.

photophoto-1

Originally styled and established with an urban edge by the likes of RUN DMC and LL Cool J; who wore the must have with Adidas tracksuits and big gold accessories, the 2013 update offers similar looks as seen back in the 80’s as well as contemporary revamps.

4f928e8b-59cd-4e93-9dcc-0da4375abf1a_2233998

photo-4

photo-3

Some of our favourite bucket hats we’ve spotted come from New Zealand based brand I Love Ugly who created a SS13 bucket hat collection in eight different colourways and prints. Rip N Dip also have a collection of in your face buckets with loud prints and colours. Pageant SS13 also has their own two tone take on the trend.

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photo-7

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Words by Kacion Mayers



Episode 1 from season 4 of Cali rapper Tyga’s latest vlog series, gives us a glimpse of what’s new with his line of apparel, Last Kings.

In the four and a half-minute long footage, Tyga takes a trip to Mandalay Bay; Las Vegas, where he has set up stall in the 2013 Magic show to reveal what’s new in his latest collection.

Staying true to the ancient Egyptian inspiration, Tyga works more of that creative influence into his collection with the opening scene showing off two backpacks; a welcome addition to his group of accessories, with one in a multi colour print and the other in a contemporary version of the ancient hieroglyphic. There also appears to be a high fashion influence in some designs with Versace style patterns and Givenchy like prints. We also catch sight of two leather backpacks in both black and white with all designs sporting the Last Kings logo. Belt’s and Coin holders are also swiftly showcased presenting the brands growth.

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Monochrome tones are heavily used as seen in his horizontal black and white striped tee, hieroglyph print snapback and also his baseball jacket, another welcome addition. Of course there is also an assortment of vests, tee’s, hoodies and jumpers the majority being less monochrome and more colour infused with more ancient Egyptian inspired prints, bold lettered phrases, simple last king logo designs or baseball inspired raglan sleeves also being introduced. Snapbacks are still heavily involved in the collection with a vast amount of different prints, colours, materials and logo designs with snakeskin panels becoming a staple.

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To top it all off, Tyga’s most recent collaboration with Reebok also gets a moment of shine. The video highlights a blue and also a pink pastel pair of high top, round toe T-Rawws with a grey and also pink pastel coloured camo pair. Other styles feature mainly bubblegum blues, pinks and bright reds teamed with black and white.

Words by Kacion Mayers
Already making a statement in SS14 collections from the likes of Craig Green, APC and Margaret Howell, the bucket hat is back.

The 360 degree floppy brim has made a significant comeback with a variety of colourways and prints, making it easy to integrate the hat; more synonymous with the Hip-Hop style scene, with alternate looks such as the botanical splash over at Rag & Bone, or the smart-cool look of Margaret Howell.

photophoto-1

Originally styled and established with an urban edge by the likes of RUN DMC and LL Cool J; who wore the must have with Adidas tracksuits and big gold accessories, the 2013 update offers similar looks as seen back in the 80’s as well as contemporary revamps.

4f928e8b-59cd-4e93-9dcc-0da4375abf1a_2233998

photo-4

photo-3

Some of our favourite bucket hats we’ve spotted come from New Zealand based brand I Love Ugly who created a SS13 bucket hat collection in eight different colourways and prints. Rip N Dip also have a collection of in your face buckets with loud prints and colours. Pageant SS13 also has their own two tone take on the trend.

photo-6

photo-7

photo-8

Words by Kacion Mayers



Episode 1 from season 4 of Cali rapper Tyga’s latest vlog series, gives us a glimpse of what’s new with his line of apparel, Last Kings.

In the four and a half-minute long footage, Tyga takes a trip to Mandalay Bay; Las Vegas, where he has set up stall in the 2013 Magic show to reveal what’s new in his latest collection.

Staying true to the ancient Egyptian inspiration, Tyga works more of that creative influence into his collection with the opening scene showing off two backpacks; a welcome addition to his group of accessories, with one in a multi colour print and the other in a contemporary version of the ancient hieroglyphic. There also appears to be a high fashion influence in some designs with Versace style patterns and Givenchy like prints. We also catch sight of two leather backpacks in both black and white with all designs sporting the Last Kings logo. Belt’s and Coin holders are also swiftly showcased presenting the brands growth.

hoodies

Monochrome tones are heavily used as seen in his horizontal black and white striped tee, hieroglyph print snapback and also his baseball jacket, another welcome addition. Of course there is also an assortment of vests, tee’s, hoodies and jumpers the majority being less monochrome and more colour infused with more ancient Egyptian inspired prints, bold lettered phrases, simple last king logo designs or baseball inspired raglan sleeves also being introduced. Snapbacks are still heavily involved in the collection with a vast amount of different prints, colours, materials and logo designs with snakeskin panels becoming a staple.

collection

To top it all off, Tyga’s most recent collaboration with Reebok also gets a moment of shine. The video highlights a blue and also a pink pastel pair of high top, round toe T-Rawws with a grey and also pink pastel coloured camo pair. Other styles feature mainly bubblegum blues, pinks and bright reds teamed with black and white.

Words by Kacion Mayers
With the monochrome palette favoured constantly by both industry professionals and consumers alike, dosage fresh designs and modern styles are always welcome. With the French having already perfected the art of reworking black and white to achieve chic looks, it could be said us Brits are making it all a little more urban. British brand VMU London has just released their Black X White Collection, and what a collection it is.

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Bursting with must have pieces. This polished offering boasts both versatility and something new for those with a penchant for this classic palette. With a mix of fabrics, textures and detailing, this youthful display will instantly fit with the AW13 leather and contrast sleeve trends. Tops and tees see an extension in length, adding a modern edge to the look whilst the incorporation of bright trainers keeps it urban. With jackets, shirts and tees running throughout, this collection makes for an ideal transitional wardrobe too.

Key pieces from the offering include the luxe quilted rucksacks and the leather sleeve jacket. The range of tees with varying colour blocks will also make for key wardrobe staples, to use for layering throughout the winter months.

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Fusing a classic palette with a modern eye for design and detail ensures that VMU London stays at the top of the “must have” fashion chart.

Words by Matthew Ward


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