Hawaiian Shirts Meets Football Fanzines
Own, a London based brand with a satirical view of football and the culture that surrounds it are releasing a collection of nostalgic football shirts inspired by the ‘golden’ era of creative football kits.
Combining fashion and football into a hybrid of classic 90’s football jerseys blended with Hawaiian shirts. Own meticulously selects retro kits, and hand prints the chosen garments with a clubs insignia, brand logo and sponsor to create a unique, one of one piece.
The new collection pays homages to football heroes, referencing iconic 90’s shirts and numbers of the players who wore them including Arsenal’s 1995/96 ‘lightning bolt’ shirt which was worn by Ian Wright, Ruud Gullit’s 1995-97 Chelsea shirt and Man United’s 1992-94 ‘Newton Heath’ strip worn by Eric Cantona.
Retailing for £90 Own’s unique shirts are available to buy online or at the ‘Own Marketplace’ pop-up shop which will be held at The Hackney Shop, London from June 15-17th